Meant to showcase Air Gesture, S Voice, and Smart Pause

Jun 4, 2013 14:45 GMT  ·  By

Samsung’s Galaxy S 4 smartphone has been available for purchase around the world for over a month now, but it seems that the South Korean mobile phone maker still feels that the device needs more marketing, and has released a new video ad for it.

The new clip, which can be seen embedded above, appears meant to prove that the device is capable of providing users with the help they need in almost any situation.

The ad revolves around a dad trying to swaddle his infant son, who uses Air Gesture on Galaxy S 4 to answer a call from his wife, and then searches for instructions on YouTube by means of S Voice. Smart Pause is also demoed in the clip.

“Search for tips, answer the phone, and discover new tricks with Air Gesture, Smart Pause, and S Voice on The Next Big Thing,” the video’s description reads.