The only mobile platform with Live Apps, delivering updates straight to the start screen

Nov 12, 2012 21:21 GMT  ·  By

Windows Phone 8, Microsoft’s latest mobile operating system version, is already available on shelves, apparently with great response from users, but it seems that Microsoft is aiming for more.

Thus, the company has put up a new video ad for the platform, starring various celebrities, stressing on the fact that the new OS version has been built to fit each user’s needs and personality.

Courtesy of Live Apps, the OS can keep users on top of what interests them the most at all times, all straight from the start screen.

“The new Windows Phone is the only phone with Live Tiles, designed to keep you closer to what matters most. Pin your favorite people, apps and more. Arrange your Start screen just how you want it and see everything that's going on, as it happens,” the company notes.